Ideal Perspectives – Vol. 30, Issue 2

Do you ever stop to think about the subtle affects color has in your every day life?  For instance, do you ever feel your mood change when entering a room filled with a particular color? Have you ever been drawn to, or even repulsed by, marketing or promotional material of a particular color? In the newest edition our newsletter, Ideal Perspectives, we explorer the important roll that color plays in your direct mail strategy, and how to use this to appropriately reach your audience. In addition, we recap the summer and fall events at Ideal Printers (Rhoda’s 80th Birthday Volunteer Bash and our annual United Way drive), and look at the sustainability of our most important natural resource: TREES! 

You can view/download the full newsletter by clicking the ‘View Newsletter’ link below.

A PREVIEW OF WHAT'S INSIDE:

  • Using color to enhance your direct mail strategy
  • Reflecting on our 2019 United Way Campaign
  • One Printer's Perspective: Color Vision Deficiency
  • Rhoda's 80th Birthday Volunteer & Celebrate event
  • Photos from the Ideal Archives
  • TREES: Our most sustainable resource